:root{
  --loft-color-soft-ivory:#F7F3EC;
  --loft-color-champagne-cream:#EEE6DA;
  --loft-color-cool-taupe:#D4CBC0;
  --loft-color-charcoal-brown:#34302D;
  --loft-color-ink-blue:#2B4057;
  --loft-color-aubergine:#65505F;
  --loft-color-deep-logo-navy:#24384A;
  --loft-text-body:var(--loft-color-charcoal-brown);
  --loft-text-muted:#6B6460;
  --loft-field-disabled-text:#9A928A;
  --loft-font-editorial:"Lora",Georgia,serif;
  --loft-font-functional:"DM Sans","Helvetica Neue",Arial,sans-serif;
  --loft-weight-regular:400;
  --loft-weight-medium:500;
  --loft-eyebrow-size:13px;
  --loft-eyebrow-tracking:.14em;
  --loft-button-size:15px;
  --loft-ui-size-sm:13px;
  --loft-control-radius:2px;
  --loft-border-width:1px;
  --loft-button-padding-y:14px;
  --loft-button-padding-x:24px;
  --loft-button-padding-y-sm:9px;
  --loft-button-padding-x-sm:16px;
  --loft-control-height:44px;
  --loft-duration:180ms;
  --loft-ease:cubic-bezier(.2,0,.2,1);
  --loft-container:1240px;
  --loft-container-narrow:880px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--loft-color-soft-ivory);color:var(--loft-text-body);font-family:var(--loft-font-functional);font-size:16px;-webkit-font-smoothing:antialiased}
img{max-width:100%;display:block}
a{color:var(--loft-color-ink-blue);text-decoration:none}
a:hover{color:var(--loft-color-deep-logo-navy);text-decoration:underline;text-underline-offset:4px}
:focus-visible{outline:2px solid var(--loft-color-ink-blue);outline-offset:2px}
.container{max-width:var(--loft-container);margin:0 auto;padding:0 clamp(24px,5vw,64px)}
.container-narrow{max-width:var(--loft-container-narrow);margin:0 auto;padding:0 clamp(24px,5vw,64px)}

/* type */
.h-hero{margin:0;font-family:var(--loft-font-editorial);font-weight:400;font-size:clamp(40px,7.2vw,64px);line-height:1.06;letter-spacing:-.01em;color:var(--loft-color-ink-blue)}
.h-page{margin:0;font-family:var(--loft-font-editorial);font-weight:400;font-size:clamp(38px,6.4vw,60px);line-height:1.07;letter-spacing:-.01em;color:var(--loft-color-ink-blue)}
.h-section{margin:0;font-family:var(--loft-font-editorial);font-weight:400;font-size:clamp(28px,3.6vw,42px);line-height:1.18;color:var(--loft-color-ink-blue);max-width:22ch}
.h-section--ivory{color:var(--loft-color-soft-ivory)}
.h-sub{margin:0;font-family:var(--loft-font-editorial);font-weight:400;font-size:24px;line-height:1.25;color:var(--loft-color-ink-blue)}
.h-sub--ivory{color:var(--loft-color-soft-ivory)}
.p-body{margin:16px 0 0;font-size:clamp(16px,1.5vw,18px);line-height:1.6;color:var(--loft-text-body);max-width:66ch}
.p-body:first-of-type{margin-top:20px}
.p-body--ivory{color:var(--loft-color-soft-ivory)}
.p-body--champagne{color:var(--loft-color-champagne-cream)}
.eyebrow{display:inline-flex;align-items:baseline;gap:12px;margin:0;font-family:var(--loft-font-editorial);font-weight:400;font-size:var(--loft-eyebrow-size);letter-spacing:var(--loft-eyebrow-tracking);text-transform:uppercase}
.eyebrow--aubergine{color:var(--loft-color-aubergine)}
.eyebrow--ink{color:var(--loft-color-ink-blue);font-size:clamp(24px,3vw,34px)}
.eyebrow--ivory{color:var(--loft-color-soft-ivory)}
.link-underline{font-size:16px;color:var(--loft-color-ink-blue);border-bottom:1px solid var(--loft-color-aubergine);padding-bottom:3px}
.link-underline--ivory{color:var(--loft-color-soft-ivory);border-bottom-color:rgba(247,243,236,.45)}
.link-plain{font-size:15px;color:var(--loft-color-ink-blue)}

/* layout helpers */
.section{padding:0}
.section--champagne{background:var(--loft-color-champagne-cream)}
.section--taupe{background:var(--loft-color-cool-taupe)}
.section--ink{background:var(--loft-color-ink-blue);color:var(--loft-color-soft-ivory)}
.two-col{display:flex;flex-wrap:wrap;gap:clamp(24px,4vw,64px);align-items:flex-start}
.two-col__side{flex:1 1 180px;max-width:260px}
.two-col__main{flex:4 1 460px;min-width:0;display:flex;flex-direction:column;gap:26px}
.rule-top{border-top:1px solid var(--loft-color-cool-taupe);padding-top:16px}
.rule-top--aubergine{border-top-color:var(--loft-color-aubergine)}
.rule-top--ink{border-top-color:var(--loft-color-ink-blue)}
.rule-top--strong{border-top-width:2px}
.rule-top--ivory{border-top-color:rgba(247,243,236,.45)}
.rule-top--ivory-faint{border-top:1px solid rgba(247,243,236,.28)}
.cta{border-top:2px solid var(--loft-color-ink-blue);padding-top:clamp(32px,4vw,48px);display:flex;flex-wrap:wrap;gap:32px;align-items:flex-end;justify-content:space-between}
.cta--aubergine{border-top-color:var(--loft-color-aubergine)}
.cta__copy{flex:1 1 420px;display:flex;flex-direction:column;gap:20px}
.card-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(260px,1fr));gap:clamp(28px,4vw,56px)}
.card-grid__item{border-top:2px solid var(--loft-color-ink-blue);padding-top:24px;display:flex;flex-direction:column;gap:14px}
.card-grid__item p{margin:0;font-size:16px;line-height:1.6;color:var(--loft-text-body)}

/* lists */
ul.list-rule{margin:16px 0 0;padding:0;list-style:none}
ul.list-rule li{padding:14px 0;border-top:1px solid var(--loft-color-cool-taupe);font-size:15px;line-height:1.5;color:var(--loft-text-body)}
ul.list-rule.list-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(230px,1fr));gap:0 clamp(24px,3vw,48px)}
ul.list-plain{margin:0;padding:0;list-style:none}
ul.list-plain li{padding:9px 0;font-size:15px;color:var(--loft-text-body)}
ul.list-plain.list-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(230px,1fr));gap:0 clamp(24px,3vw,48px)}
.deliverables{margin-top:8px;border-top:1px solid var(--loft-color-aubergine);padding-top:20px}
.deliverables__label{display:block;margin-bottom:12px;font-family:var(--loft-font-editorial);font-size:13px;letter-spacing:.14em;text-transform:uppercase;color:var(--loft-color-aubergine)}

/* stages */
ol.stages{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:1fr;gap:0}
ol.stages .stages__item{border-left:1px solid var(--loft-color-ink-blue);padding:4px 0 28px 24px}
ol.stages .stages__num{font-family:var(--loft-font-editorial);font-size:44px;line-height:1;color:var(--loft-color-ink-blue)}
ol.stages .stages__label{margin-top:16px;font-family:var(--loft-font-editorial);font-size:13px;letter-spacing:.14em;text-transform:uppercase;color:var(--loft-color-ink-blue)}
ol.stages .stages__desc{margin:10px 0 0;font-size:13px;line-height:1.5;color:var(--loft-text-body);max-width:26ch}
@media (min-width:820px){
  ol.stages{grid-template-columns:repeat(5,minmax(0,1fr))}
  ol.stages .stages__item{border-left:none;border-top:1px solid var(--loft-color-ink-blue);padding:20px 28px 0 0}
}

/* stat figures */
.stat-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));gap:clamp(28px,4vw,56px)}
.stat{display:flex;flex-direction:column;gap:14px}
.stat__rule{display:block;width:48px;height:1px;background:var(--loft-color-cool-taupe)}
.stat__value{font-family:var(--loft-font-editorial);font-size:52px;line-height:1;color:var(--loft-color-ink-blue)}
.stat__label{font-size:13px;line-height:1.45;color:var(--loft-text-body);max-width:22ch}

/* blueprint stage sidebar */
.stage-num{font-family:var(--loft-font-editorial);font-size:clamp(44px,5vw,64px);line-height:1;color:var(--loft-color-ink-blue)}

/* pricing sidebar */
.price-box{border-top:1px solid var(--loft-color-ink-blue);padding-top:16px}
.price-box__type{display:block;font-size:12px;letter-spacing:.1em;text-transform:uppercase;color:var(--loft-color-aubergine)}
.price-box__amount{display:block;margin-top:10px;font-family:var(--loft-font-editorial);font-size:30px;line-height:1.1;color:var(--loft-color-ink-blue)}
.price-box__note{display:block;margin-top:8px;font-size:14px;line-height:1.5;color:var(--loft-text-muted)}

/* buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;font-family:var(--loft-font-functional);font-weight:500;font-size:var(--loft-button-size);line-height:1;border-radius:var(--loft-control-radius);border:1px solid transparent;padding:var(--loft-button-padding-y) var(--loft-button-padding-x);cursor:pointer;text-decoration:none;transition:background var(--loft-duration) var(--loft-ease),color var(--loft-duration) var(--loft-ease),border-color var(--loft-duration) var(--loft-ease)}
.btn-primary{background:var(--loft-color-ink-blue);color:var(--loft-color-soft-ivory)}
.btn-primary:hover,.btn-primary:focus-visible{background:var(--loft-color-deep-logo-navy);color:var(--loft-color-soft-ivory);text-decoration:none}
.btn-secondary{background:transparent;color:var(--loft-color-ink-blue);border-color:var(--loft-color-ink-blue)}
.btn-secondary:hover,.btn-secondary:focus-visible{background:var(--loft-color-champagne-cream);text-decoration:none}
.btn-sm{padding:var(--loft-button-padding-y-sm) var(--loft-button-padding-x-sm);font-size:var(--loft-ui-size-sm)}

/* forms */
.field{display:flex;flex-direction:column;gap:7px}
.field label{font-family:var(--loft-font-functional);font-weight:500;font-size:13px;color:var(--loft-text-body)}
.field .req{color:var(--loft-color-aubergine)}
.field input,.field textarea{width:100%;background:var(--loft-color-soft-ivory);border:1px solid var(--loft-color-cool-taupe);border-radius:var(--loft-control-radius);color:var(--loft-color-charcoal-brown);font-family:var(--loft-font-functional);font-size:15px;padding:0 12px;height:44px}
.field textarea{height:auto;padding:12px;line-height:1.5;resize:vertical}
.field input:focus-visible,.field textarea:focus-visible{outline:2px solid var(--loft-color-ink-blue);outline-offset:2px}
.hp-field{position:absolute;left:-9999px;top:-9999px}
.form-success{margin:0;padding:20px;background:var(--loft-color-champagne-cream);border-top:2px solid var(--loft-color-ink-blue);font-size:16px;line-height:1.6;color:var(--loft-text-body)}
.consult-iframe{width:100%;height:680px;border:1px solid var(--loft-color-cool-taupe);background:#fff}

/* blockquote / belief statement */
.belief{margin:0;display:flex;flex-direction:column;align-items:center;gap:24px}
.belief blockquote{margin:0;max-width:min(85%,780px);text-align:center;font-family:var(--loft-font-editorial);font-weight:400;font-size:clamp(34px,4vw,42px);line-height:1.3;color:var(--loft-color-soft-ivory)}
.belief footer{width:100%;max-width:min(85%,780px);text-align:right;font-size:16px;color:rgba(247,243,236,.75)}

/* legal articles */
.legal h1{margin:8px 0 0;font-family:var(--loft-font-editorial);font-weight:400;font-size:clamp(32px,5vw,48px);line-height:1.1;color:var(--loft-color-ink-blue)}
.legal .eff-date{margin:0 0 12px;font-size:14px;color:var(--loft-text-muted)}
.legal h2{margin:24px 0 0;padding-top:20px;border-top:1px solid var(--loft-color-cool-taupe);font-family:var(--loft-font-editorial);font-weight:400;font-size:24px;line-height:1.25;color:var(--loft-color-ink-blue)}
.legal p{margin:0;font-size:17px;line-height:1.65;color:var(--loft-text-body)}
.legal ul{margin:0;padding:0;list-style:none;display:flex;flex-direction:column}
.legal ul li{padding:12px 0;border-top:1px solid var(--loft-color-cool-taupe);font-size:16px;color:var(--loft-text-body)}
.legal > div{display:flex;flex-direction:column;gap:22px}

/* header */
.loft-header{position:sticky;top:0;z-index:50;background:var(--loft-color-soft-ivory);border-bottom:1px solid var(--loft-color-cool-taupe)}
.loft-header__bar{height:76px;display:flex;align-items:center;justify-content:space-between;gap:24px}
.loft-logo-link{display:flex;align-items:center}
.loft-logo{height:34px;width:auto}
.loft-full-lockup{display:none}
.loft-compact-lockup{display:block}
.loft-desktop-nav{display:none;align-items:center;gap:clamp(20px,2.6vw,40px)}
.loft-desktop-nav a{font-size:15px;color:var(--loft-text-body)}
.loft-desktop-nav a[aria-current="page"]{color:var(--loft-color-ink-blue);border-bottom:1px solid var(--loft-color-aubergine);padding-bottom:2px}
.loft-menu-btn{display:inline-flex;align-items:center;gap:10px;min-height:44px;padding:0 4px;background:none;border:0;cursor:pointer;font-family:var(--loft-font-functional);font-weight:500;font-size:14px;letter-spacing:.06em;text-transform:uppercase;color:var(--loft-color-ink-blue)}
.loft-mobile-panel{border-top:1px solid var(--loft-color-cool-taupe);background:var(--loft-color-soft-ivory)}
.loft-mobile-panel[hidden]{display:none}
.loft-mobile-panel__inner{padding:8px clamp(24px,5vw,64px) 28px;display:flex;flex-direction:column}
.loft-mobile-link{padding:16px 0;border-bottom:1px solid var(--loft-color-cool-taupe);font-size:17px;color:var(--loft-text-body)}
.loft-mobile-link[aria-current="page"]{color:var(--loft-color-ink-blue)}
.loft-mobile-link--cta{border-bottom:0;color:var(--loft-color-ink-blue)}
@media (min-width:560px){.loft-full-lockup{display:block}.loft-compact-lockup{display:none}}
@media (min-width:900px){.loft-desktop-nav{display:flex}.loft-menu-btn{display:none}.loft-mobile-panel{display:none !important}}

/* footer */
.loft-footer{background:var(--loft-color-ink-blue);color:var(--loft-color-soft-ivory);padding:clamp(56px,7vw,88px) 0 32px}
.loft-footer__top{display:flex;flex-wrap:wrap;gap:clamp(32px,5vw,72px);align-items:flex-start}
.loft-footer__brand{flex:2 1 320px;display:flex;flex-direction:column;align-items:flex-start;gap:24px}
.loft-footer__brand p{margin:0;font-size:15px;line-height:1.6;color:rgba(247,243,236,.82);max-width:34ch}
.loft-footer__nav{flex:1 1 180px;display:flex;flex-direction:column;gap:14px}
.loft-footer__nav a{font-size:15px;color:var(--loft-color-soft-ivory)}
.loft-footer__heading{font-family:var(--loft-font-editorial);font-size:13px;letter-spacing:.14em;text-transform:uppercase;color:rgba(247,243,236,.7)}
.loft-footer__bottom{margin:clamp(40px,5vw,64px) auto 0;padding-top:24px;border-top:1px solid rgba(247,243,236,.28);display:flex;flex-wrap:wrap;gap:16px 32px;justify-content:space-between}
.loft-footer__bottom span{font-size:13px;color:rgba(247,243,236,.7)}
.loft-footer__legal{display:flex;flex-wrap:wrap;gap:24px}
.loft-footer__legal a{font-size:13px;color:rgba(247,243,236,.82)}

/* about headshot */
.headshot-figure{margin:0}
.headshot-figure img{width:100%;aspect-ratio:3/4;object-fit:cover;object-position:50% 10%}
.headshot-figure figcaption{margin-top:14px;font-size:13px;line-height:1.5;color:var(--loft-text-muted)}

/* stage-jump nav */
.stage-jump{margin:0;padding:0;list-style:none;display:grid;grid-template-columns:repeat(auto-fit,minmax(150px,1fr));gap:0 clamp(16px,2vw,32px)}
.stage-jump a{display:block;border-top:1px solid var(--loft-color-cool-taupe);padding:14px 0;font-family:var(--loft-font-editorial);font-size:13px;letter-spacing:.14em;text-transform:uppercase;color:var(--loft-color-ink-blue)}
.stage-section{scroll-margin-top:96px}

/* 404 */
.error-page{padding:clamp(96px,14vw,180px) 0;text-align:center}